The secret to long-lasting hair color lies in Colorful Anti-Fade Conditioner's commitment to fade and pollution protection. It infuses hair with shine, softness and ingredients that lock in vibrant color for up to 8 weeks.*
WHAT IT IS:
A conditioner that's made in the USA
WHAT IT DOES:
Instantly detangles and nourishes color-treated hair; infuses strands with softness and shine;* protects hair and reduces breakage by over 70%**
INGREDIENT HIGHLIGHTS:
Camellia oil, stocked with essential omega 9 fatty acids and antioxidants, helps seal in moisture and restore luminous shine to hair
Pomegranate fruit extract, exceptionally rich in tannins and fade-fighting super antioxidants, helps Joico Colorful products protect the longevity of hair color
SmartRelease Technology, a one-of-a-kind liposome delivery system, continuously releases a trifecta of healthy-hair ingredients (rosehip oil, arginine and keratin) to help repair, strengthen and protect hair from the effects of daily styling and wear
HOW TO USE:
Apply to clean, damp hair, leave in 1 minute, then rinse
*When using Colorful as a system
**Against combing breakage on damaged hair versus a non-conditioning shampoo
