They're real! Mascara lengthens, curls, volumizes, lifts & separates. This long-wearing formula won't smudge or dry out and comes with a specially designed brush that reveals lashes you never knew you had!
How to use:
Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift.
Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.
Beauty Tip:
For super curl and length, apply Roller Lash first to curl and lift your lashes. Then layer They're Real! Lengthening Mascara on top.
Benefit Cosmetics is the #1 prestige makeup brand in Mascara in the US.*
*Source: The NPD Group, Inc./ U.S. Prestige Beauty Total Department/Specialty, Makeup Dollar Sales, Jan 2018 – Mar 2018
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